Are you thinking of building an app or website? Ask yourself these four questions first.

I sat at a Starbucks cross-legged with my laptop on my lap. I’d gone out to try and find the peace required to focus on the job application I was completing as a front-end product developer.

The task was simple: Create a demo app that connects to an API (Foursquare) and shows the results.

As I sat there putting the finishing touches on the demo (you can actually still see it here) I had a realization…

Iterating to product/market fit

Since I'm a big fan of getting real practical about the skills required to build digital products, lets take a look at how exactly we are going about finding the product/market fit for Splitoo.

We’ve been working hard over the past few weeks to put together finishing touches to the UI design. Whilst it’s not perfect, and with many more ideas to come, the product is starting to come together.

The Secret Splitoo Master Plan (just between you and me)

On the 2nd of August 2006 Elon Musk wrote a blog: “The Secret Tesla Motors Master Plan (just between you and me)”. A prophecy about what he would achieve with Tesla. 10 years on in 2016 he responded with a new master plan (part deux). What is mind-blowing is that Musk outlined a 4 bullet strategy and executed it with no deviation.
 
Inspired by Musk’s prophecy, here’s the Splitoo Masterplan.